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Beauty is a story that needs to be invented every day.

The secret to style is knowing how to reinvent yourself. Naj Oleari, an icon of the '80s, has returned with its story and a new perspective on beauty.

Let yourself be enchanted by all the shades in our world of vivacity, fragrance and colours and free your creativity to tell your own story in a different way every day.

Easy make-up for everyone.


Naj Oleari research has selected the most cutting-edge formulas, strictly made in Italy, to ensure:

  • easy application
  • long wear
  • sensory and weightless textures
  • effective hydrating and anti-ageing properties
  • tolerability and safety
  • paraben-free products
  • best performance because of active ingredients of natural origin


The most precious metal has reflections of rose gold, modern and refined. The mythical illustrations of Naj Oleari, reinterpreted in a contemporary tone, adorn the details and finishes of every product. Cosmetic bags and lipsticks have innovative magnetic closures that make them even more practical and elegant. The cases that contain the products protect them and make them the perfect gift idea.



Tender, delicate notes of flower petals, delicious notes of marshmallows and the freshness of a fruit sorbet have been captured in powders, lipsticks, foundations and nail polishes. Olfactory emotions to make your make-up time an even more unique, pleasurable gesture.


A palette of irresistible colours offered in each product to satisfy the desire for colour and fun: from natural tones to more magnetic, intense shades. Metallic, iridescent flashes contrast with lacquered effects and reflections of glitter.